About us
The Norse Adventures Story
Crafted in Iceland, guided by the people who live it every day.
Norse Adventures was born on the edge of a storm in the Highlands, when Magnus realized visitors needed more than a sightseeing tour—they deserved a companion who could read the weather, the rivers, and the legends written across every ridge. From that moment, our journeys have been intimate, story-driven immersions led by locals who carry compasses in one pocket and family history in the other.
Every itinerary is woven from the same threads: authentic hospitality, deep respect for Icelandic nature, and a relentless focus on safety. We scout each route in every season, test every river crossing, and partner only with guides who can balance calm storytelling with decisive action when Mother Nature decides to remind us who is in charge.
Immersion First
We cap group sizes, cook traditional meals, and camp under the same skies as our guests so the stories you hear are as real as the landscapes around you.
Authentic Storytelling
Guides share folklore passed down through families, explain how we navigate glaciers, and invite you into the everyday rhythm of Icelandic life.
Safety Without Compromise
Wilderness First Responders on every departure, satellite comms in every truck, and contingency plans for every trail so you can lean into the experience with confidence.
Meet the team
Magnus VikingOwner, CEO & Lead Guide
Fenris the White WolfKing of Chaos, Trailblazer, Sheep Chaser, Center of Attention
Arnar HjalmarssonAdventure Guide & Operations Manager
Valur HjalmarssonMountain Driver & Musician
Inga GeirsdottirOwner, CFO and Mom.card.webp)
Magnus Viking Sr.Handyman & Father
Unnur JonsdottirMother of Tristan Viking
Tristan VikingSon of Magnus Viking.. and Owner as well?
Arni HallgrimssonAdventure Guide & Mountain Driver
Matthias ArnasonSuperjeep Driver in Training, Son of Arni Hallgrimsson
Jonas ValdimarssonAdventure Guide & Lead Ski Guide
Arni OdinssonAdventure Guide & Wilderness Expert
Hilmar OskarssonMountain Driver
Stefan FridrikssonAdventure Guide
Johann MarelssonMountain Driver
Dadi HrannarssonAdventure Guide & Electrician
Johann IvarssonAdventure Guide
Ingolfur SigfussonAdventure Guide
Thorbjorn OmarssonAdventure Guide
Gunnar MagnussonAdventure Guide
Halldor AustfjordMountain Driver & Electrician
